Data Privacy DayBeckage Attorneys Make 2021 Data Security & Privacy Predictions in Observance of Data Privacy Day

Beckage Attorneys Make 2021 Data Security & Privacy Predictions in Observance of Data Privacy Day

Today is Data Privacy Day – an international event held annually on January 28th with the purpose of promoting privacy and data protection best practices for consumers and businesses. At Beckage, every day is Data Privacy Day – our team of lawyers and technologists works daily with clients on data security and privacy measures, from developing policies and procedures to comply with international and domestic privacy regimes to responding to headline-making data incidents and defending clients in data security and privacy class actions.

The legal landscape surrounding data security and privacy is constantly evolving to adapt to technological advancements and global privacy trends. In observance of this holiday, we asked some of our experienced team members what they expect to see in this space in 2021.


Litigation – Myriah V. Jaworski, Esq. CIPP/US, CIPP/E

My data privacy prediction for 2021 is also related to biometrics. This year we will see the continued rise of regulation over and litigation concerning the use of biometric information.

A few years after the Illinois State Legislature passed BIPA, the Biometric Information Privacy Act, we started to see a slew of class action lawsuits filed against businesses alleged to have violated BIPA’s written release requirement. BIPA class actions have ranged from headline-making cases against major tech companies, such has Facebook, to small and medium-sized businesses across numerous industries.

While biometric lawsuits were once viewed as a risk associated only with doing business in Illinois, other states, like Washington and Texas, have followed suit by passing their own laws mimicking BIPA and others are eyeing their own biometric privacy bills. Of note, a bill nearly identical to BIPA is pending in the New York State legislature, which, if passed, could have a much larger impact on businesses given that New York is one of the largest economies in the United States.

At the federal level, we have recently seen the Federal Trade Commission (FTC) enter the biometric conversation with its consent agreement with EverAlbum, Inc. This consent order may have set a nation-wide standard for businesses’ use and collection of biometric information, regardless of whether those businesses operate in states that have enacted or pending biometric privacy laws.

In short, in 2021 the risks and penalties associated with collecting and using biometric information are steep. Any business, regardless of location, that is engaging in biometric information collection should conduct a privacy audit, look at its written policies, and ensure that it has the requisite consents in mind. As a litigator, I always say “demonstrable compliance is the strongest legal defense,” and that is certainly true in the biometric privacy space.

Watch Myriah’s video prediction here.


Incident Response – Daniel P. Greene, Esq., CIPP/US, CIPP/E

At the heart of what we do as incident response privacy practitioners is data breach prevention.  My 2021 prediction for the privacy landscape is an expansion in the use of multi-factor authentication. This is great news for incident response because, often, multi-factor authentication is an important step in helping to avoid a data incident and protect the privacy of data.

Multi-factor authentication is when a user identifies themself through biometrics, like a facial or fingerprint scan, or though entering a code on a device to confirm access to sensitive spaces, like a bank account or work network. It helps in avoiding unauthorized access and we expect to see this technology used in new spaces in 2021, such as when using an ATM or checking out at a grocery store.

We also anticipate an expansion in the use of biometrics over device authentication. There have been numerous documented incidents where device authentication has backfired. A famous example occurred in 2019 when attackers were able to gain access to Twitter CEO Jeff Dorsey’s account using a SIM card swap scheme. Because biometric identifiers are much more difficult to change or duplicate, using a facial scan or fingerprint is a much more secure method of confirming a user’s identity. And while this brings up a host of other issues about safeguarding biometric information, I think we can expect to see it used a lot more soon.

Watch Dan’s video prediction here.


Government Investigations – Michael L. McCabe, Esq., CCEP

In 2021, I expect to see increased enforcement of privacy and data security laws and regulations at both the federal and state level. Considering new leadership in Washington D.C. and the looming impact of the COVID-19 pandemic, I predict not just an uptick in enforcement, but also a more muscular approach by regulators.  More enforcement actions are expected, a further reminder for companies to work with experienced tech privacy and security legal counsel to minimize legal and technical risk.

At the federal level, look for enhanced enforcement by the Federal Trade Commission (FTC), Federal Communications Commission (FCC), and Securities and Exchange Commission (SEC). On the state level, I anticipate a similar response by state attorneys general outside of Washington.   

In 2020, we saw a major uptick in cyber-attacks, due in part to companies having to quickly adopt policies for a distributed workforce.  There were also numerous COVID-related phishing attempts. These developments have resulted in a record number of data security incidents. Therefore, I expect the focus of these enforcement actions to be not just on privacy compliance, but also on effective data security and incident response.  

Watch Mike’s video prediction here.


Privacy Compliance – Kara L. Hilburger, Esq., CIPP-US

My prediction for the privacy compliance area in 2021 is the increased focus on consumer privacy rights. With California’s comprehensive privacy law, the California Consumer Privacy Act (CCPA), now one year old, there is increase awareness and attention to data subject rights.  With a myriad of other states entertaining statutes similar to the CCPA, I anticipate a host of plaintiff related lawsuits filed under these statutes’ privacy right of action provisions. The result is that business operating in this highly global, multi-jurisdictional environment will need to continue to work towards building out robust and scalable data security and privacy infrastructures that take into account not only the GDPR and CCPA but other emerging laws. For example, updating forward-facing website disclosure policies and user agreements will be paramount here to be sure they comply with the required disclosures.

Relatedly, my second prediction as that we will continue to see an uptick in litigation filed under the Americans with Disabilities Act and frankly no end is in sight.  Businesses are continuing to educate themselves on the legal standards necessary for building and maintaining an accessible website.  We also anticipate much in the way of legislation or increase DOJ involvement in this area under the new administration.

Watch Kara’s video prediction here.


Health Law – Allison K. Prout, Esq., Cert. AWS Cloud Practitioner

With so much of our everyday lives moving online in the wake of the COVID-19 pandemic, we have seen a large uptick in data breaches caused by third-party vendors and service providers. And when it comes to the healthcare industry, I anticipate a continued increase in incidents that originate with business associates and other vendors providing services to covered entities. 

 In fact, about 40% of HIPAA breaches involve or are caused by business associates. With a new administration that’s likely to favor regulatory action, we expect to see regulatory authorities continue to enforce actions against covered entities whose business associates or service providers experience breaches. 

So what does this mean for the industry?  We expect to see covered entities taking a much closer look at who they are working with—and whether those parties have robust security and privacy protocols. For this reason, business associates may need to prepare accordingly. Whether you are a covered entity or a business associate, now is the time to dust off vendor due diligence and monitoring policies and procedures. It’s also a good idea to take a closer look at those service agreements and business associate agreements to make sure your service providers are making the right security commitments—and assuming responsibility—when there’s a breach.

Watch Allie’s video prediction here.


Global Data Privacy – Jordan L. Fischer, Esq. CIPP/US, CIPP/E, CIPM

My first prediction for the global data privacy space in 2021 is the creation and evolution of additional data privacy regulations across the globe. The so-called “GDPR Effect” has been pushing data privacy trends across the globe, and we expect to this to continue as more regions and countries adopt legislation mimicking parts of the GDPR, putting their own unique twist on data privacy, or modernizing their existing data privacy regulations to make them more compatible with the GDPR and other global privacy regimes.

My second prediction is a major emphasis on cross-border data transfers. The 2020 Schrems II decision invalidated the EU-US Privacy Shield for sending data from Europe to the United States. This decision was focused on data transfers between the United States and the European Union, but it also highlights a challenge we are continuing to see in international law – while these privacy regulations see borders, the digital realm does not.  Thus, it is increasingly hard to segment data and maintain it within a specific region. This year, I anticipate a lot of tension between regions that approach privacy and security from various perspectives that don’t always align. This presents a challenge for businesses to continue to operate efficiently while minimizing risk and dealing with multiple global privacy and security regulations.

Regardless of the specific trends we expect to see this year, one thing is certain – the global data privacy landscape will continue to change rapidly, creating a fascinating environment for data privacy and security lawyers to practice in.  I am very excited to be a part of such a dynamic team that will continue to provide services to our clients in this space.

Watch Jordan’s video prediction here.


Key Takeaways

Today, as well as every other day of the year, we hope you take some time to reflect on data privacy and security and the ways you can better protect your personal or business’ private information. The Beckage team is passionate about to educating the masses on the importance of data security, the consumer privacy rights and the impact on businesses, and the steps you can take safeguard your information. We are committed to providing updates on relevant legislation, current threats, and proactive data security steps. Be sure to follow us on LinkedIn, read our blog, and subscribe to our newsletter to stay up to date on the latest in this ever-changing space. Happy Data Privacy Day!

*Attorney advertising – prior results do not guarantee future outcomes.

Health DataOCR Continues its Focus on Patient Access Rights

OCR Continues its Focus on Patient Access Rights

The Beckage Health Law team continues to monitor OCR developments that relate to patient access rights.  In 2020, it became clear that patient right of access to records is a significant priority of the Office of Civil Rights (OCR), under the Department of Health and Human Services (HHS).  Just last month OCR reported on a settlement, audit results, and proposed rules, all focused on patient access to records. 

For example, on December 22nd, OCR announced the settlement of its 13th investigation focused on health records access.  The investigation followed a patient complaint to the OCR after the patient was unable to obtain records from his primary care provider on two separate occasions in 2019.  Emphasizing the importance of workforce training and documentation, the OCR issued a $36,000 fine and required the provider to update its Designated Record Set Policy as part of the Corrective Action Plan. 

In December, we also saw the release of an audit report on health industry compliance for audits conducted during 2016-2017.  The December 17, 2020 report reveals findings for audits of randomly selected entities and business associates.  Of note, most organizations failed to include appropriate content in plain language in their Notice of Privacy Practices, and often missing content related to individual rights.  Moreover, the report notes that many entities did not have appropriate policies, procedures, and documentation to demonstrate compliance with rules about how to respond to requests for records.

Finally, as described more fully in Beckage’s recent blog posted about HHS proposed rules OCR proposed amending the HIPAA Rule, including amendments to expand patients’ rights to access records, increase transparency about these rights, and shorten providers’ time to respond to records. 

These three developments reaffirm OCR’s strong commitment to enforce the patient access rules, which we expect will continue in 2021. 

Beckage health law attorneys work with hospitals, health care providers and business associates to develop a compliance program tailored to mitigate risk.  Our team has significant experience in OCR enforcement matters and investigations.  We recommend that clients prioritize a review of their Notice of Privacy Practices and as well as patient access policies to help mitigate risk.  Reach out to our Beckage Health Law team for assistance analyzing these and other regulatory and legislative matters. 

*Attorney advertising. Prior results to not guarantee a similar outcome.

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RansomwareRansomware Activity Targeting the Healthcare and Public Health Sector

Ransomware Activity Targeting the Healthcare and Public Health Sector

Beckage is notifying organizations in the healthcare sector of a potential threat that may occur this weekend. We will continue to monitor this situation and provide updates as they occur.

Late last night the Federal Bureau of Investigations (FBI), Department of Health and Human Services (HHS), and the Cybersecurity and Infrastructure Security Agency (CISA) issued a warning about an imminent cybercrime threat to hospitals and healthcare providers. These organizations have credible information to suggest that there will be a widespread Ryuk ransomware attack this weekend. The threat is currently being investigated by the FBI, DHS and the NSA’s Cybersecurity Threat Operations Center.

What We Know

The cybercrime organization Ryuk is targeting the Healthcare and Public Health sector with Trickbot malware that may lead to ransomware attacks, data theft, and the disruption of healthcare services, a particularly concerning possibility considering the nation is still grappling with the COVID-19 pandemic.

Based on what we know about Ryuk, it is possible that the targeted healthcare entities have already implemented the encryption malware on healthcare organizations’ systems and the threat actors just have not commanded it to activate.  Given the threat, we urge all healthcare organizations to review the measures recommended by the FBI as consider some practical incident response measures.

What To Do Next

Beckage recommends that hospitals and healthcare providers implement several preventative steps to safeguard their organization including of the following measures: reviewing current incident response protocols and processes within the next 24 hours, and carefully crafting internal drafting internal and external messaging and FAQs with an experienced data breach attorney to help minimize legal risk as well as making sure employees know who to contact if they have reason to believe there is suspicious activity.

Beckage is available to discuss additional best practices that should be taken over the next 24 to 72 hours. Our team will continue to monitor this for new developments and provides updates as appropriate.  If an attack is detected and additional resources are needed, Beckage can be reached using our 24/7 Data Breach Hotline at 844-502-9363.

*Attorney advertising. Past outcomes do not predict future results.

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2019 Year in Review_ Beckage Blog Top 52019 Year in Review: Beckage Blog Top 5

2019 Year in Review: Beckage Blog Top 5

The end of the year is finally upon us. As the year draws to a close, we look back over our most popular blog posts of 2019. From understanding New York’s SHIELD Act to website accessibility claims under the Americans with Disabilities Act and gearing up for the California Consumer Protection Act (CCPA), it has certainly been a great year for the Beckage team. We pride ourselves on producing informative and timely content to our community in this fast-moving legal landscape. For this reason, we have picked out our very best blog posts from 2019 just in case you missed any of our top posts. We thank you all for your continued support, Happy Holidays from all of us!

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